People's Champ: The Impact of Ken Block and the 2005 Subaru WRX in Gymkhana Practice
Published on February 15, 2025
Gymkhana Practice: The Video That Started It All
A motorsports icon and pioneer of automotive content in the age of online media, rally driver and DC Shoes co-founder Ken Block utilized his marketing acumen, driving expertise, and automotive enthusiasm to create the enormously popular Gymkhana video series and Hoonigan, an automotive lifestyle brand and production company that has captivated audiences for over a decade.
In this video Steven Milner and Michael McCardle will preview the car that start it all, the 2005 Subaru WRX STI featured in Gymkhana Practice a.k.a. Gymkhana 1.
This exhibit opens on February 15 and will honor Block’s legacy through a display of his most iconic vehicles and memorabilia like racing suits, helmets, wheels, DC Shoes, and Hoonigan merchandise from key moments in his career.