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BE THE FIRST TO EXPERIENCE THE PORSCHE EFFECT ON FEBRUARY 1, 2018

ONE OF THE LARGEST PUBLIC DISPLAYS OF PORSCHE IN NORTH AMERICA! ENJOY A ONCE-IN-A-LIFETIME PANEL DISCUSSION, LIVE MUSIC, FOOD, WINE, AND MORE BY ATTENDING THE RECEPTION.

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Prior to the public opening, the museum will open its doors to the exhibit early and host a limited number of guests for a VIP reception at 5:30PM on Thursday, February 1, 2018. The reception will include a curated panel discussion moderated by Tommy Kendall and featuring Hurley Haywood and Spike Feresten. There will be live music, book signing, gourmet food, wine and custom Porsche themed Vault tours. Everyone will receive a goodie bag filled with specially made Porsche mementos from this historic exhibition, but VIPs will receive a limited-run poster, a copy of Porsche 70 Years: There Is No Substitute, and a limited edition exhibit book. 

“Design is not simply art, it is elegance of function”

– F.A. Porsche

The Porsche Effect explores the history and significance behind the brand’s distinctive design, engineering, advertising, partnerships, and its enviable record of racing triumphs. The exhibit will encompass five thematic sections, each of which will contain a combination of automobiles, artifacts, archival material, film footage, and visual reproductions. Sections will include Elements of Style; Zuffenhausen and Beyond; Extended Families; Innovation through Competition; and Word / Image / Object.

DISCOVER THE EXHIBITION BEFORE IT OPENS TO THE PUBLIC

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